Tuesday, July 29, 2008

Maxi-Mind

Maxi-Mind is a book about Creativity, how it works in each of us, and how to make use of it in business and personal situations.

The title refers to the 'magic' that happens when both brain hemispheres are used in a creative sequence to generate ideas that are 'outside the box' and then evaluate and screen those ideas to produce a workable innovation.

This book is based on more than 20 years as an engineer and a strategic planner, during which I pursued a keen interest in how ideas are formed and implemented.

Freeing the visual, non-linear right brain to imagine produces ideas that range from wacky to dull. The great innovations often come from twisting the wacky ones to achieve a workable gem.

Applying this process to your life can really set you in a new direction. Try it!

Find Maxi-Mind at: http://stores.lulu.com/store.php?fAcctID=1223463

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